Strategic management and planning looks ahead towards desired goals, and performance measurement looks back at achievements. Combined, strategic and administrative planning, performance measurement, and implementation reporting form a circle – a continuous process of governing-for-results.

The term government-for-results refers to the system of spending and measuring results of spending whereby a government, both the executive and legislative branches, focuses decisions and activities on the end benefits, as well as costs of, government activities and actions. This means maximizing the quality of services and programs to the government’s citizens and developing proper ways to measure the end outcomes of those services and programs, especially in the opinion of customers.

As local governments’ focus on transparency and accountability has become more of a norm, the benefit of open strategic management and planning has caught on in the recent past. In this session, the intent is to hear from public agencies on how to put your municipal administrative and strategic plans in action, generating a return on investment for the respective communities.

The Florida LTAP Center is pleased to partner with the American Public Works Association (APWA) Florida Chapter to bring you this Virtual Roundtable and Panel Discussion on Municipal Administration, Strategic Management, and Performance Measures.

By viewing this session, participants will be better able to:

✔ Learn best practices to develop and kick your administrative or strategic plan into high gear.
✔ Provide the transparency that many of the stakeholders and citizens are seeking.
✔ Choose tools such as real-time performance dashboards to communicate and demonstrate value.


◾ Melissa Dickens, AICP – Strategic Planning and Policy Manager, Hillsborough County City-County Planning Commission
Monica R. Allen, PhD – Strategic Planning and Evaluation Director, Mecklenburg County, NC. & Vice President Association for Strategic Planning
Paul Dean – Public Division Works Director, Pinellas County, FL
David Ricks, PE – Public Works Director/County Engineer, Palm Beach County, FL
Mayor Morris West – City of Haines City, FL
Emily Colón – Asst. City Manager, City of Lakeland, FL
Catherine Givens – Asst. City Manager of Budget , Strategy, and Sustainability, City of Coral Springs, FL
Addie Javed – APWA FL Leadership and Management Committee Chair & Managing Director, The Kercher Group


APWA Florida


To earn Professional Development Hours (PDHs) or a Certificate of Completion for each recorded webinar, you must view the entire webinar. After viewing, please fill out the web form at the link below to request your certificate. The Florida LTAP Center will follow-up within 2-3 weeks.

This webinar will award 1.0 PDH.

Request Your Certificate